Research > Surveys

Needs and Expectations Study

Pink Tank delivered the first in-depth analysis of the needs and expectations of citizens and businesses in Dubai.
The study aimed to improve government services in Dubai based on a user-centric model that places the customers at the heart of the process and attempts to anticipate their needs.

60questions, survey across 1800 people in dubai for 2+ months
61pages of content in english and in arabic
15in-depth interviews
50+ visualizations, graphs and tables